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Practising shots on an iconic tennis ground

An tennis court lawn
A virtual opportunity to play on the renowned centre court
Creativity
Visualisation
3D Modelling
Experience Production
AR Ads

Everyone always dreams of making it to centre court, so Vodafone wanted to create an experience that would virtually transport the users to this iconic location. We created a portal that took the users onto the court through their screens, where they could play a set, get competitive and share their scores.

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The real centre court experience 

For us, this project was about creating an experience that felt as realistic as possible, so we worked on the intricate details to create high quality visuals.

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Upping the engagement

The engagement time on this experience was sky high. On average, people normally spend around 10-15 seconds on an experience. On this the average time was 3 minutes. As well as being available on Vodafone’s Instagram account, we created Facebook and Instagram AR ads that appeared on feeds and stories to promote and drive the users to the experience.

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